Ridgewater College

Course Equivalents

Course Equivalents for BUS 2100 at Ridgewater College in Spring 2020 (Jan - May)



While all courses listed as equivalents below are transferable, they are not necessarily equivalent in both directions. The courses below transfer TO the college or university shown above. To see how courses from your home college or university transfer to other participating colleges or universities, you can search Transferology.

If you are enrolling in the equivalent course in order to fulfill a program/major requirement, it is best to check with your academic advisor to ensure that the equivalent course will meet the requirements of your particular major.

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Anoka-Ramsey Community College

BUS 2142 - Principles of Marketing - 4 credits

Application of basic concepts and strategies to the effective marketing of goods and services. Current global trends and their impact on domestic and worldwide competition are analyzed. Emphasis is placed on the application of a critical-thinking process to the development of a strategic-marketing plan. Topics include basic marketing concepts, competitive analysis, market research, target marketing, and development of customer-based strategies affecting product, price, promotion, and distribution.
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