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MKTG 300 - Marketing Principles
Spring 2020, Section 03

search actionsID #Subj#SecTitleDatesDaysTimeCrdsStatusInstructorDelivery MethodLoc
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000520 MKTG 300 03 Marketing Principles
01/15 - 04/29
W
6:00pm - 9:20pm
4.0 Open Mullen, Bernie
Blended/Hybrid Location: Minneapolis Community and Technical Coll
Building/Room: Minneapolis Campus M2900


Meeting Details
DatesDaysTimeBuilding/RoomInstructor
1/15/2020 - 4/29/2020 W 6:00pm - 9:20pm Minneapolis Campus M2900 Mullen, Bernie

Notes
  • Prerequisite: Goal 1 writing requirement plus 30 credits must be satisfied. Note: This course combines reduced classroom time with significant online work. Intermediate computer/Internet skills required. For online learning and course access information go to www.metrostate.edu/solr. This course meets on the following Wednesdays, Jan. 15, 29; Feb. 12, 26; March 25; April 8, 22.

Location Details
Offered through: Metropolitan State University.
Campus: Metropolitan State University. Location: Minneapolis Community and Technical Coll.

Seat Availability
Status: Open Size: 32 Enrolled: 19 Seats Remaining: 13

Restrictions
  • Requires minimum credits: 30

Add/Drop/Withdraw
Full refund is available until January 17, 2020, 11:59PM CST.
Adding course is closed. Dropping course is closed.
The last day to withdraw from this course is April 23, 2020.

Tuition and Fees (Approximate)

Tuition and Fees (approximate):

Tuition -resident: $937.44
Tuition -nonresident: $1,912.64
Approximate Course Fees: $128.44

Course Level
Undergraduate

Description
This course surveys factors that marketing managers take into account when creating a marketing plan, including consumer behavior principles, market segmentation, product life cycle, packaging, branding, pricing, advertising, sales promotion, public relations, personal selling, product distribution methods and key laws affecting marketing practices. The course takes a practical approach to explaining how to identify marketing objectives and determine strategies for reaching them. It is useful to general business students, students who plan marketing management or marketing communications careers and those who wish to be better informed consumers. This course is also offered online. Prerequisite: Goal 1 writing requirement plus 30 credits must be satisfied.

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