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MKTG 300 - Marketing Principles
Summer 2020, Section 01

search actionsID #Subj#SecTitleDatesDaysTimeCrdsStatusInstructorDelivery MethodLoc
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000335 MKTG 300 01 Marketing Principles
05/11 - 08/10
M
6:00pm - 9:50pm
4.0 Cancelled Reese, Allison
Blended/Hybrid Location: Minneapolis Community and Technical Coll
Building/Room: Minneapolis Campus M2400


Meeting Details
DatesDaysTimeBuilding/RoomInstructor
5/11/2020 - 8/10/2020 M 6:00pm - 9:50pm Minneapolis Campus M2400 Reese, Allison

Notes
  • Prerequisite: Goal 1 writing requirement plus 30 credits must be satisfied. Note: This course combines reduced classroom time with significant online work. Intermediate computer/Internet skills required. For online learning and course access information go to www.metrostate.edu/solr. This course meets on the following Mondays, May 11; June 8, 22; July 6, 20; Aug. 3. Attendance at the first class meeting is required; no one will be admitted to this course after the first class meeting.
  • Online Participation Required First Week of Class.

Location Details
Offered through: Metropolitan State University.
Campus: Metropolitan State University. Location: Minneapolis Community and Technical Coll.

Seat Availability
Status: Cancelled Size: 0 Enrolled: 0 Seats Remaining: 0

Restrictions
  • Requires minimum credits: 30

Add/Drop/Withdraw
Full refund is available until May 15, 2020, 11:59PM CST.
Adding course is closed. Dropping course is closed.
The last day to withdraw from this course is July 27, 2020.

Tuition and Fees (Approximate)

Tuition and Fees (approximate):

Tuition -resident: $937.44
Tuition -nonresident: $1,912.64
Approximate Course Fees: $144.44

Course Level
Undergraduate

Description
This course surveys factors that marketing managers take into account when creating a marketing plan, including consumer behavior principles, market segmentation, product life cycle, packaging, branding, pricing, advertising, sales promotion, public relations, personal selling, product distribution methods and key laws affecting marketing practices. The course takes a practical approach to explaining how to identify marketing objectives and determine strategies for reaching them. It is useful to general business students, students who plan marketing management or marketing communications careers and those who wish to be better informed consumers. This course is also offered online. Prerequisite: Goal 1 writing requirement plus 30 credits must be satisfied.

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