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MKTG 300 - Marketing Principles
Summer 2020, Section 50

search actionsID #Subj#SecTitleDatesDaysTimeCrdsStatusInstructorDelivery MethodLoc
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000323 MKTG 300 50 Marketing Principles
05/09 - 08/16
n/a
n/a
4.0 Open Kohl, James
Completely Online-Asynchronous Location: z MnSCU Metropolitan State University


Meeting Details
DatesDaysTimeBuilding/RoomInstructor
5/9/2020 - 8/16/2020 n/a n/a n/a Kohl, James

Notes
  • Prerequisite: Goal 1 writing requirement plus 30 credits must be satisfied. Note: This is a completely online course, not an independent study. Course has no required in-person or synchronous meetings. There are required online activities and assignments each week. May require remotely proctored exams that require a webcam and microphone. Intermediate computer/Internet skills required. For online learning and course access information go to www.metrostate.edu/solr.
  • Online Participation Required First Week of Class.

Location Details
Offered through: Metropolitan State University.
Campus: Metropolitan State University. Location: z MnSCU Metropolitan State University.

Seat Availability
Status: Open Size: 32 Enrolled: 29 Seats Remaining: 3

Restrictions
  • Requires minimum credits: 30

Add/Drop/Withdraw
Full refund is available until May 15, 2020, 11:59PM CST.
Adding course is closed. Dropping course is closed.
The last day to withdraw from this course is July 27, 2020.

Tuition and Fees (Approximate)

Tuition and Fees (approximate):

Tuition -resident: $1,242.24
Tuition -nonresident: $1,242.24
Approximate Course Fees: $144.44

Course Level
Undergraduate

Description
This course surveys factors that marketing managers take into account when creating a marketing plan, including consumer behavior principles, market segmentation, product life cycle, packaging, branding, pricing, advertising, sales promotion, public relations, personal selling, product distribution methods and key laws affecting marketing practices. The course takes a practical approach to explaining how to identify marketing objectives and determine strategies for reaching them. It is useful to general business students, students who plan marketing management or marketing communications careers and those who wish to be better informed consumers. This course is also offered online. Prerequisite: Goal 1 writing requirement plus 30 credits must be satisfied.

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